Looking for catchy name for a business-Dan Mentioned a book perfect for this

I am wanting to start a tax/bookkeeping business at year's end, and am looking for a catchy name. Dan has mentioned a book on his podcast before that is an excellent resource for this, but I can't remember the title.
Can anyone help me out? Thanks a bunch.

Marc

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Permalink Reply by Deborah Cravey on October 5, 2009 at 7:47am: Hi Marc,

I'm pretty sure the book you're thinking of is Pop!: Create the Perfect Pitch, Title, and Tagline for Anything.

I've been meaning to check it out myself.

Debbie; ▶ Reply to This

Permalink Reply by Dan Miller on October 5, 2009 at 8:14am: Yep that's correct. The book is Pop - by Sam Horn. Great resource for naming a book, a presentation or a business.; ▶ Reply to This

Permalink Reply by Marc Stump on October 5, 2009 at 2:15pm: Thanks, Deb and Dan. I have ordered it from Amazon and it is on the way!

Marc; ▶ Reply to This

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