Dan,
I just got back from an appointment with a local church pastor about facilitating a "48 Days" workshop. Of course, he asked how much it would cost. He brushed past the benefits of the program that I listed and my own testimony of how "48 Days to the Work You Love" changed my life, and went right to the "too high of a price".
Now, his argument does tug at my heart when he describes the "unemployed and discouraged" that can't afford the workshop fee. I have compassion too! I get it!
But how do I respectfully answer him? My fees are not extraordinary. As a matter of fact, they are right in line with what other facilitators are charging every day. I owe him a response but I don't want to come across as callous or lacking compassion.
I'd love your feedback!
Thanks,
Evan
I think that what's being discussed here isn't the value of services rendered, it's about giving and serving. I understand "value" arguments as good as anyone, but I'll never be convinced that you're helping someone by maintaining your "value proposition" when there is someone who is in need who could really use the help you can offer. That doesn't sound like service to me and you're not helping anyone by maintaining your rate/price etc. It's either a gift, or it's a paid for service. I don't mean to offend, but it just sounds like greed. Don't make the mistake of assuming I think that you should give away your products/services constantly, because that's not the case. I also don't think that as far as coaching goes that this would be a model by which to build your business, but I don't think that the goodwill that is extended would go unnoticed by our Father above.
Business is business, giving is giving. If you can give from your business, I would say that you should definitely do so, but don't look at it like a business transaction because that's not what it is. I've got strong feelings about this, and I'm not entirely sure why.
Rob, You are a great exampe of why I love this community so. You just put a spiritual but practical approach to this discussion. Great point made. Thanks. However, I still say that if folks are able to pay, it really does add more value and appreciation to their training. Maybe this is over my head, but I just know that "most" folks that were "gifted" their Financial Peace kits really didn't care if they came to class or not. Also, I should point out that Financial Peace University Coordinators are strictly volunteers. The pay we receive is that satisfaction of knowing we have helped someone change their financial situation for the better.
Great discussion.
Rob Orr said:I think that what's being discussed here isn't the value of services rendered, it's about giving and serving. I understand "value" arguments as good as anyone, but I'll never be convinced that you're helping someone by maintaining your "value proposition" when there is someone who is in need who could really use the help you can offer. That doesn't sound like service to me and you're not helping anyone by maintaining your rate/price etc. It's either a gift, or it's a paid for service. I don't mean to offend, but it just sounds like greed. Don't make the mistake of assuming I think that you should give away your products/services constantly, because that's not the case. I also don't think that as far as coaching goes that this would be a model by which to build your business, but I don't think that the goodwill that is extended would go unnoticed by our Father above.
Business is business, giving is giving. If you can give from your business, I would say that you should definitely do so, but don't look at it like a business transaction because that's not what it is. I've got strong feelings about this, and I'm not entirely sure why.
I definitely agree with you, Rob, that you should give freely--and when we do give--coaching, product, etc., it is done with no strings attached. I think we're addressing two situations here--this issue of "free coaching" is in direct reference to the people asking for a hand-out, not necessarily a hand up. I tend to find that the people who genuinely need a hand up are the ones who don't ask for a freebie but are already thinking about how they can "pay back" their gratitude, by another service, later payments, etc. Like you said, business is business, and giving is giving. When I get an email from a customer with a long story about how their life is awful, and then they ask for free coaching from Dave at 48 Hours, I know they have no clue who we are. They haven't invested anything--not gotten involved, read or listened to all our free resources, or even taken the time to get the name of our company and the author correct. That tells me they aren't going to invest in any free coaching we give them, either. I'm looking at it from a business perspective and see no deposits in effort to change, so I am not going to let them just withdraw our time and energy for nothing.
On the flip side, when we see a person that is truly trying, that shows us their effort by grabbing at all of our free resources first, that shows me they're eager and willing to learn in whatever way possible, but just need some help, we are happy to serve them. We give products freely to organizations and people that can use them. Dad schedules lunch appointments almost daily with people who really need a hand-up that don't have the money to do a full coaching session, or just need a little advice.
In our business, giving is another way to tithe. We don't underestimate the value of freely offering someone that step up to a better life, and we don't hesitate to give back in whatever ways we can. But the focus of this article is to deal with the plethora of cases...unfortunately what we see are many, many "ministry" cases--where people expect if we are Christians that we will offer things up for free b/c they are a brother in Christ. We get referrals from pastors that pass on difficult cases to us to handle for free, and we have to evaluate how much of this truly is "ministry," since if they aren't invested, we aren't truly helping them anyway.
The goal here is not to create a black and white statement that you don't give away free coaching. But it is to help you look at being a good steward of your time and money--knowing that there will always be people out there needing free advice, and you need to pick and choose those that will truly gain something from it. We all know that you can't pour blessings on others when our own cup has run out, so monitor your business--know the value in it and work with those who are willing to invest. And as your cup overflows with business success, you can better discern which cases you will take on where you can freely give back.
Make sense?
Just a question on this - how do you determine who you coach for free? Do you not think that those who couldn't at present pay you for the coaching would not be able to make good use of it and potentially turn their life around? I'm all about "value" and getting paid for the work you do, it just seems to me that sometimes we get caught up in value, and maybe serving goes by the wayside for a moment. Sometimes it would seem that someone might need a hand up - not a hand-out. I'm working on a plan where I am going to give away my some aspect of my services in some way completely free just to give and help out those who could really use it, because I know what it's like to be caught between a rock and a hard place with few to no hands to help. I haven't solidified the details yet, but it's something I really want to do to give.
Great & Blessed 2010 to you Dan! Yes, it is a bit of a paradox for folks who seem to be in most need of coaching or counseling, or both, to be put into some dire circumstance as many have been in the last 2 years, or, by their own lifestyle and choices, have put themselves - and many times - their families, too, in dire straights - are the folks who need coaching the most - yet want to pay nothing for the service.
Yet, sadly, my experience over the last 15 years, particularly for financial coaching (see Dave Ramsey, et al.) these same people will have spent tens of thousands of dollars on credit cards, overgrown toys, bells and whistles, and won't spend 1 dime to help get themselves out of debt. The same for Real Estate sales, searching for new career skills & coaching, etc.
One thing I have done to serve some of these folks who DO need help, and who WILL participate and ARE appreciative, is set-up internally for myselff what I call 'Angel Cases'.
Perhaps the following will help Rob, Arthur, and others; as to how you set your business up from the get go. Be sure you treat yourself- your most precious asset- as a business asset. Not as a Pinada to be hit for free at parties!
IF, someone is referred to me by a trusted, strategic partner, I MAY agree to review that person's case with them personally. First they need to tell me their WHOLE story. I determine if they are in need of coaching or professional counseling. If they need of professional counseling, I refer them to well qualified, licensed folks whom I either personally know, or, are properly referred to me. Next, I set strong ground rules, a maximum timetable that I will assist them, and one (1) assignment to help themselves get started. No completed assignment, no truthfulness, etc. The 'Angel' is gone.
I have set myself to reviiw one Angel Case per month - MAX.
I still fulfill 'pro-bono' help that way, and my referring partners also know the boundaries before hand. In writing..
Unfortunately, the sadest and 'worst' cases of constant referrals for 'Free' coaching, 'reduced' fees, even 'free' materials, even in Real Estate as Sidney stated ( the 'Christian RE Discount' a fellow RE Broker friend of mine calls it) all seem to ' come from churches and faith-based groups. The very people we are set out to help in the Great Commission are the largest source of consistent requests for free time, talent, and materials based on my being a Christian, even before I find out the specifics of the people being referred and how they got that way.
If you set your business up from day one as a 'business', and truly try to live in 'God's Economy' and not by what any man dictates to you, it is amazing how just this small mental adjustment may save you a lot of heartburn.
From the outset, if, I agree to an Angel Case, both the client, the referring partner, and my own internal, mental clock handles everything a bit differently and with much more peace. If any coaching client does not fit my internal 'regulator', I don't take on the engagement, the coaching client, etc. I referr it out or turn it down flat.
Col 3:15: Let the Peace of Christ RULE in your heart!' NO peace about it, I refer them to an agency that perhaps can and will help them.
But, remember what Dan says here. Even with an Angel Case Mentality. do NOT expect any future paying referrals from any of these folks even when they do get back on their feet. That's OK if you know that at the beginning.
It is the 'expectation' of being paid for your skills and services, and then, NOT getting paid, that sets us up for the disappointment.
I hope this will help someone.
Be Blessed in 2010!
Bill
Psm 90:17. Jos 1:9
I learned my lesson on this the hard way. I offered a lot of coaching for free but have found that those who make the investment are those who'll work hard to make changes. I spoke with a friend about this and he said, "The people who say they can't afford it are going to leave your seminar, go to Wal-mart and spend $100 on stuff they don't need."
I hold 6 week marriage seminars for couples and charge $105 per couple. I feel like this is very reasonable and still find couples who say they need it but can't afford it. At first, I decided that I would simply "scholarship" them. After 4 seminars and 28 couples later, the ONLY couples that missed a session were the ones that were given scholarships. So, I began offering half scholarships. This worked better but still had couples miss who were given the half scholarships. This last round of seminars I've done I had a few couples who needed scholarships. I simply told them the story about those who missed sessions and those who didn't. I then said, "I'll give you a half-scholarship and any session that either you or your spouse miss, will be $20 each." Not one couple has missed with this new plan.
I'm not necessarily looking for great testimonials, I simply want to help marriages. This seems to be a plan that's working for me. Any ideas?
Press On!
Mike
www.centerforbiblicalcoaching.com

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